Course Search Results

• JOUR 400: Digital Media and Big Data

  3.00 Credits

  University of South Carolina-Columbia

  
  Understanding digital media concepts including AI, blockchain, net neutrality, big data, privacy, and network analysis. FS: 12/05/2018. CL: 2020.
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• JOUR 416: Creative:Strategy to Execution

  3.00 Credits

  University of South Carolina-Columbia

  
  Principles and practices of developing creative and effective brand communications and to acquire proficiency in execution of brand communications. Prerequisite: C or better in JOUR 220, JOUR 316 and JOUR 317. FS: 12/01/2021.
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• JOUR 419: Special Topics in Advertising

  3.00 Credits

  University of South Carolina-Columbia

  
  Topics addressing contemporary issues in advertising and brand communications. Topics may change from term to term. May be repeated for credit with different topics. FS: 09/09/2020.
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• JOUR 421: Media Analysis

  3.00 Credits

  University of South Carolina-Columbia

  
  Research and development of a media plan using integrated communications approach and simulation models. Prerequisite: JOUR 202. FS: 06/12/2013. CL: 2020.
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• JOUR 428: Super Bowl Commercials

  3.00 Credits

  University of South Carolina-Columbia

  
  An exploration of how Super Bowl commercials reflect and influence our society. Topics include the way different groups are portrayed, the strategy behind the commercials, and how creative tactics have evolved. FS: 06/12/2013. CL: 2020.
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• JOUR 436: Public Relations Writing

  3.00 Credits

  University of South Carolina-Columbia

  
  Special areas of writing for public relations. Prerequisite: JOUR 201 and JOUR 291. FS: 12/02/2020. CL: 2020.
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• JOUR 437: Adv Public Relations Writing

  3.00 Credits

  University of South Carolina-Columbia

  
  An applied writing skills laboratory that will review and create advanced types of public relations writing and study applicable theory, models and research methods. Prerequisite: JOUR 101, JOUR 201, JOUR 291 and JOUR 436. FS: 06/12/2013. CL: 2020.
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• JOUR 438: Media Relations

  3.00 Credits

  University of South Carolina-Columbia

  
  Planning and writing skills to effectively execute media relations, including how to research reporters and outlets, build a media relations plan, create messaging platforms, identify and prepare spokespeople, manage crisis communications and employ social media. Prerequisite: JOUR 436. FS: 04/04/2018. CL: 2020.
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• JOUR 440: Leadership & Internal Rel Mgmt

  3.00 Credits

  University of South Carolina-Columbia

  
  Leadership and communication inside an organization as a component of public relations management; strategy, change management, ethics, employees from executive to labor, and organizational theory applied to engage internal stakeholders. Prerequisite: C or better in JOUR 201. FS: 02/07/2018. CL: 2020.
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• JOUR 443: Sports Announcing

  3.00 Credits

  University of South Carolina-Columbia

  
  This course is designed to introduce students to various aspects of live sports broadcasting. Students will learn skills and techniques that will prepare them to perform live on-air duties including game play-by-play and color analyst. Prerequisite: C or better in JOUR 291. FS: 06/03/2020.
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