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  • BADM 737: Strategic Marketing

    3.00 Credits
    The Citadel

    This course examines how organizations gain and maintain a competitive advantage in a dynamic environment. The course emphasizes the analysis of marketing decisions involving product, price, promotion, and distribution variables. Marketing decisionmaking is explored in both domestic and global settings. Prerequisite: MBA Essentials I (BADM702)
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  • BADM 740: Global Business Strategy

    3.00 Credits
    The Citadel

    This comprehensive and integrative MBA capstone course pulls together the concepts, tools, and approaches taught in all the required courses. This course uses a combination of cases which place students in diverse managerial positions and a business simulation which requires the student to act as a senior executive responsible for the strategic decisions of an organization, the course emphasizes the application, execution, and resolution of multi-dimensional problems. The course emphasizes the strategic management of the business unit and the development of a paradigm for strategic analysis, as well as matching internal processes with the implementation of diverse objectives. The focus is on business-level strategy and the role of leadership in improving performance. Prerequisites: BADM 728, BADM 731, BADM 734 and BADM 737. This course should be taken within the last six hours of a student's MBA program of study.
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  • BADM 750: Lecture in Business Admn

    3.00 Credits
    The Citadel

    Thiscourse may be elected by students to perform advanced study and/or research in a particular area. Special topics covered within the seminar, as well as required prerequisites, are at the discretion of the instructor.
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  • BADM 752: Lecture in Economics

    3.00 Credits
    The Citadel

    Thiscourse may be elected by students to perform advanced study and/or research in a particular area. Special topics covered within the seminar, as well as required prerequisites are at the discretion of the instructor. Prerequisite: MBA Essentials II (BADM703)
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  • BADM 754: Lecture in Management

    3.00 Credits
    The Citadel

    This course provides opportunities for students to apply knowledge and skills acquired throughout their MBA coursework in a real world business environment as project consultants. Consulting projects address issues of significance to client organizations, and project teams make recommendations to client management through oral presentations and written reports based on a thorough analysis of the client organization and environment. MBA Capstone course or elective.
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  • BADM 756: Financial Modeling

    3.00 Credits
    The Citadel

    This course is a hands-on course in spreadsheet and financial modeling, primarily using Microsoft Excel, and covers various topics in financial management and investments. The emphasis will be on the practical application of financial theory.
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  • BADM 762: Negotiation & Conflic Resol

    3.00 Credits
    The Citadel

    Thiscourse emphasizes negotiation, the art and science of creating agreements between two or more parties, and introduces students to the effective use of power, persuasion, influence, and control in modern organizations. In this course students first apply theories developed as guides to improving negotiating strategies (the science). Students will then develop and sharpen negotiating skills through realistic cases (the application) with an emphasis on preparation, bidding, distributive and integrative bargaining techniques.
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  • BADM 764: Entrepreneurship

    3.00 Credits
    The Citadel

    Thiscourse is designed for students interested in creating a business venture, acquiring an existing business, working in industries that serve the entrepreneur, or who wish to become familiar with the concepts, issues, and techniques of new venture creation and entrepreneurship. Tools to be developed include recognition of a venture opportunity, acquisition of information on resources needed for venture creation and survival, development of competitive marketing strategies, and international opportunities. Prerequisite: MBA Essentials I (BADM702) and MBA Essentials II (BADM703).
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  • BADM 765: Business Plan

    3.00 Credits
    The Citadel

    This course is designed to focus on researching, developing, writing and presenting business plans with associated financials for a new product and/or service that is not available in the current market place. MBA Capstone course. Prerequisites: BADM-728, BADM-731, BADM-734, and BADM737. Must be taken within the last six hours of a students' MBA program of study.
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  • BADM 766: Human Resource Development

    3.00 Credits
    The Citadel

    This course examines Human Resource Development (HRD) as a field through the learning, development and behavior of humans in social systems. These systems include but are not limited to, workforce, education, and family. Research from Management Science, Education, Psychology, and Sociology strengthen HRD theory and practice. The purpose of this course is to explore the integration of the individual into work organizations by examining work issues in learning, training, leadership, and psychosocial development. A primary focus of this course is on applied performance management informed by human sciences research as a tool that can be applied to productivity.
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