IMCO 475 - Winthrop Creative

Institution:

Winthrop University

Subject:

Integrated Marketing Comm

Description:

Description: A comprehensive communication agency creating targeting public relations, promotional and advertising content for university promotions and community clients on media platforms including digital and traditional. Strategic writing, production for social media, news releases, public service announcements and media based on marketing research. Activities include university promotions, special events and public and private movements and campaigns. Notes: Offered in fall and spring.

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Seminar

Notes:

Additional Information:

Historical Version(s):

08/21/1996 - 08/14/2023 

Institution Website:

www.winthrop.edu

Phone Number:

(803) 323-2211

Regional Accreditation:

Southern Association of Colleges and Schools

Calendar System:

Semester

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