MKTG 402 - Business Development II

Institution:

The Citadel

Subject:

Description:

A continuation of Business Development I, explore the business development process, and the role of sales in the business-to-business marketplace. Apply adaptive selling techniques and effective interpersonal communication skills to compete in national and regional sales competitions. This course was previ- ously listed as BADM 408.

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

08/15/2014 - 08/14/2020 

Institution Website:

www.citadel.edu

Phone Number:

(843) 225-3294

Regional Accreditation:

Southern Association of Colleges and Schools

Calendar System:

Semester

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