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Course Information

MKT 8270 - International Marketing Assess

Institution:
Clemson University
Subject:
Marketing
Description:
This course integrates and addresses the significant impact of cultural, economic, political, infrastructure and population variables in global marketing management, strategy and implementation. Students explore marketing issues and implications from a cross-cultural perspective.
Credits:
3.00
Credit Hours:
Prerequisites:
Corequisites:
Exclusions:
Level:
Instructional Type:
Lecture
Notes:
Additional Information:
Historical Version(s):
Institution Website:
Phone Number:
(864) 656-4636
Regional Accreditation:
Southern Association of Colleges and Schools
Calendar System:
Semester

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