MKT 8110 - Inferential Stats for Mkt Data

Institution:

Clemson University

Subject:

Marketing

Description:

Introduces students to statistical inference methods and applies those methods to marketing phenomena. Course topics include hypothesis testing, correlations, regression, ANOVA, and chi-squared analysis. Students learn how to effectively conduct inferential analysis to address marketing-related issues and to communicate the research findings to a non-statistically oriented audience. Preq: MKT 8010.

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.clemson.edu

Phone Number:

(864) 656-4636

Regional Accreditation:

Southern Association of Colleges and Schools

Calendar System:

Semester

The Course Profile information is provided and updated by third parties including the respective institutions. While the institutions are able to update their information at any time, the information is not independently validated, and no party associated with this website can accept responsibility for its accuracy.