GC 3710 - Brand Creation & Communication

Institution:

Clemson University

Subject:

Graphic Communications

Description:

This course explores the role of communication in brand creation and the processes involved in the development of a brand. Students evaluate popular brands and understand their influence on consumers and the industry. Preq: GC 3700.

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.clemson.edu

Phone Number:

(864) 656-4636

Regional Accreditation:

Southern Association of Colleges and Schools

Calendar System:

Semester

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