MCOM 471 - Public Relations Writing and Production (3:2:1).

Institution:

Winthrop University

Subject:

Mass Communication

Description:

Description: Preparing public relations messages, including news releases, public service announcements, press kits, audiovisual presentations, fliers, pamphlets, brochures, newsletters, direct mail, and corporate advertising. Planning special events and news conferences. Notes: Intensive Writing course. Offered in fall and spring. Lab Fee: $40. Prerequisites: C- or better in MCOM 226, MCOM 241 and 370, 2.00 GPA and MCOM or IMCO major status or written permission of department chair. Corequisite: MCOM 226 may be also be taken co-requisite.

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture/Lab

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.winthrop.edu

Phone Number:

(803) 323-2211

Regional Accreditation:

Southern Association of Colleges and Schools

Calendar System:

Semester

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