MKT 265 - Retail Strategies & Applicat

Institution:

York Technical College

Subject:

Marketing

Description:

This course is a study of the applications and management of business strategies in the retailing industry, including business planning, site selection, merchandise management, pricing strategies, promotions strategies, store organization and layout.

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.yorktech.edu

Phone Number:

(803) 327-8000

Regional Accreditation:

Southern Association of Colleges and Schools

Calendar System:

Semester

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