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Course Information

MCOM 310 - Public Relations Techniques

Institution:
Francis Marion University
Subject:
Mass Communication
Description:
The study of communication tools/techniques utilized in effective public relations. These techniques include press releases, brochures, media placement, press conferences, public service announcements, video news releases, the Internet, etc.
Credits:
3.00
Credit Hours:
Prerequisites:
MCOM 110 AND MCOM 201 AND MCOM 210 AND MCOM 221
Corequisites:
Exclusions:
Level:
Instructional Type:
Lecture
Notes:
Additional Information:
Historical Version(s):
Institution Website:
Phone Number:
(843) 661-1362
Regional Accreditation:
Southern Association of Colleges and Schools
Calendar System:
Semester

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